Notes & guides for local business owners
Plain-English bits on getting found on Google, turning a website into enquiries, and what actually matters for a local business online. No jargon.
Why most local business websites don't bring in a single customer
Most local sites are pretty digital brochures that just sit there. Here's the job a website is actually meant to do, and the HarryMade way of getting it done.
How much should a small business website cost in Australia?
An honest look at what websites really cost here (DIY, freelancer, agency), the hidden costs nobody mentions, and what you should actually be paying for.
Why your website doesn't show up on Google, and how to fix it
A plain-English troubleshooting guide: the common reasons a local site stays invisible on Google, and the practical fixes for each one.
Your website is slow on a phone, and it's costing you customers
Most local customers are on a phone, and slow means they leave. Why sites get slow, how to test yours in two minutes, and what actually fixes it.
Let your customers show you what works, don't just ask them
People are unreliable narrators of their own behaviour. Here's why watching what customers actually do beats asking them, and the free, privacy-first tool I use to do it.